MO
Altria Group, Inc. Consumer Defensive - Tobacco Investor Relations →
Altria Group, Inc. (MO) closed at $69.12 as of 2026-06-19, trading 52.2% above its 200-week moving average of $45.41. The stock is currently moving closer to the line, down from 56.7% last week. The 14-week RSI sits at 54, indicating neutral momentum.
Trading volume is running at 1.1x of its 14-week average, which is in the normal range. The balance between buying and selling volume (0.90 ratio) is neutral — neither side is clearly dominating.
Over the past 3315 weeks of data, MO has crossed below its 200-week moving average 24 times. On average, these episodes lasted 17 weeks. Historically, investors who bought MO at the start of these episodes saw an average one-year return of +25.5%.
With a market cap of $115.4 billion, MO is a large-cap stock. The company generates a free cash flow yield of 7.4%, which is healthy. The stock trades at -36.0x book value.
The company has been aggressively buying back shares, reducing its share count by 6.2% over the past three years.
Over the past 33.5 years, a hypothetical investment of $100 in MO would have grown to $7826, compared to $3097 for the S&P 500. That represents an annualized return of 13.9% vs 10.8% for the index — confirming MO as a market-beating investment and the kind of quality company where buying during 200-week moving average touches has historically been rewarded.
Free cash flow has been growing at a 4.1% compound annual rate, with 4 consecutive years of positive cash generation.
Business Health
Annual financials — how the underlying business has performed over the past several years.
Cash Flow Free cash flow & net income ($M)
Revenue Annual revenue ($M) — business growth proxy
Total Debt Balance sheet debt ($M)
ROIC Return on invested capital (%)
FCF Yield Free cash flow / market cap (%) — Yartseva signal
Gross Margin Pricing power & competitive moat (%)
Shares Outstanding Buybacks vs dilution (millions)
Growth of $100: MO vs S&P 500
Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.
What Happens After MO Crosses Below the Line?
Across 12 historical episodes, buying MO when it crossed below its 200-week moving average produced an average return of +26.8% after 12 months (median +8.0%), compared to +13.1% for the S&P 500 over the same periods. 67% of those episodes were profitable after one year. After 24 months, the average return was +76.4% vs +20.7% for the index.
Each line shows $100 invested at the moment MO crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.
Bean Score Experimental
The Bean Score measures how far a stock's free cash flow yield has deviated from its own quarterly baseline, normalized by the stock's historical behavior. Between earnings dates, FCF is constant — so the score is purely a function of stock price. The levels below show at what prices MO would reach each dislocation threshold.
Dislocation Price Levels
Prices where MO's Bean Score would hit each σ threshold. Valid until next earnings report: 2026-07-30.
| Level | σ | Price | Signal |
|---|---|---|---|
| Deep Value | +2σ | $64.16 | Unusually cheap — potential buy zone |
| Value | +1σ | $68.60 | Cheap vs. own history |
| Fair Value | +0σ | $73.70 | Historical mean behavior |
| Expensive | -1σ | $79.61 | Expensive vs. own history |
| Deep Expensive | -2σ | $86.56 | Unusually expensive — potential trim zone |
Quarterly FCF & Yield Trailing twelve-month free cash flow and yield at each quarter end
Signal Accuracy Collecting Data
The Bean Score system is accumulating weekly data to validate signal accuracy. After 13+ weeks of history, this section will display win rates and average returns for each σ threshold crossing — answering the question: "When this score says cheap or expensive, does the price subsequently move in the expected direction?"
Theoretical framework — not backtested or forward-tested. The Bean Score uses trailing twelve-month free cash flow yield as a dislocation identifier. It measures whether the market has pushed a stock's yield unusually far from its own baseline behavior. These levels are reference points for identifying potential swing trade opportunities, not buy/sell signals. FCF values update quarterly with earnings; between reports, all movement is price-driven.
Dislocation Scores Experimental
Each score measures deviation from MO's own historical baseline — the same idea as the Bean Score, applied to different fundamentals. Positive means cheaper or more dislocated than this stock's norm. Scores marked σ are normalized by the stock's own variability; pp values are simple deltas from its recent baseline.
Theoretical framework — not backtested. These scores describe how unusual today's readings are for this specific company. They are starting points for research, not buy or sell signals. Annual-statement scores (buyback, accruals, FCF vs history) rest on only ~4 yearly data points and are deltas, not sigmas.
Historical Touches
MO has crossed below its 200-week MA 24 times with an average 1-year return of +25.5% after recovery.
| Crossed Below | Recovered | Weeks | Max Depth | 1-Year Return | Return Since Touch |
|---|---|---|---|---|---|
| Dec 1962 | Mar 1963 | 13 | 6.3% | -1.5% | +4169933.9% |
| Jul 1963 | Aug 1963 | 6 | 4.7% | +10.2% | +4080840.1% |
| Sep 1963 | Sep 1963 | 3 | 4.5% | +14.5% | +3939662.2% |
| Oct 1963 | Mar 1964 | 21 | 9.2% | +9.0% | +3925248.6% |
| Aug 1964 | Aug 1964 | 1 | 0.0% | +20.0% | +3881178.6% |
| Aug 1966 | Aug 1966 | 1 | 0.2% | +92.3% | +3444932.3% |
| Sep 1966 | Sep 1966 | 1 | 0.3% | +100.9% | +3434482.3% |
| Aug 1974 | Dec 1974 | 18 | 21.4% | +7.1% | +415795.1% |
| Jan 1975 | Mar 1975 | 9 | 11.4% | +41.0% | +426800.4% |
| Mar 1975 | Apr 1975 | 1 | 1.8% | +20.4% | +377323.2% |
| Jul 1975 | Nov 1975 | 14 | 12.5% | +12.4% | +363112.2% |
| Mar 1976 | Mar 1976 | 2 | 0.9% | +11.5% | +339467.1% |
| Mar 1993 | Jan 1994 | 43 | 19.6% | +7.9% | +11630.7% |
| Feb 1994 | Aug 1994 | 29 | 15.9% | +12.5% | +9593.1% |
| Dec 1994 | Jan 1995 | 7 | 5.0% | +65.4% | +9401.2% |
| Mar 1999 | May 1999 | 5 | 2.3% | -35.9% | +4201.3% |
| Aug 1999 | Aug 1999 | 2 | 3.3% | -19.6% | +4029.6% |
| Sep 1999 | Oct 2000 | 58 | 46.6% | -18.6% | +3993.7% |
| Mar 2003 | May 2003 | 11 | 20.4% | +72.9% | +3249.4% |
| Mar 2008 | Apr 2008 | 1 | 59.0% | +158.9% | +3124.9% |
| Oct 2008 | Oct 2008 | 1 | 1.0% | +13.8% | +1121.9% |
| Nov 2008 | Jul 2009 | 35 | 14.5% | +28.1% | +1189.6% |
| Apr 2018 | Jun 2018 | 6 | 2.7% | -0.6% | +128.1% |
| Nov 2018 | Mar 2021 | 121 | 36.3% | -9.8% | +120.0% |
| Average | 17 | — | +25.5% | — |
Frequently Asked Questions
Is MO below its 200-week moving average?
No. Altria Group, Inc. (MO) is currently 52.2% above its 200-week moving average of $45.41. It would need to fall to $45.41 to cross below the line.
What is MO's 200-week moving average price?
Altria Group, Inc.'s 200-week moving average is $45.41 as of 2026-06-19. This is the average weekly closing price over roughly the last 4 years, and it acts as a long-term trend line. When a stock drops below this level, it can signal that the price has fallen far enough from the long-term trend to attract value-oriented investors.
What happens when MO drops below its 200-week moving average?
MO has crossed below its 200-week moving average 24 times in our data. On average, buying at that moment produced a one-year return of +25.5%. These dips have historically been decent entry points. These episodes lasted 17 weeks on average.
Is MO a good value right now?
Here's what our data says about MO as of 2026-06-19: The stock is above its 200-week moving average, so it doesn't currently meet our primary signal. The 14-week RSI is 54. Free cash flow yield is 7.4%. Price-to-book is -36.0x. This is not a buy or sell recommendation — always do your own research.
How does MO compare to the S&P 500?
Over the past 33.5 years, $100 invested in MO would have grown to $7826, compared to $3097 for the S&P 500. That's 13.9% annualized vs 10.8% for the index. MO has outperformed the broader market over this period.
Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.
Data as of week of 2026-06-19