LAMR
Lamar Advertising Company Real Estate - REIT - Specialty Investor Relations →
Lamar Advertising Company (LAMR) closed at $133.23 as of 2026-02-02, trading 32.6% above its 200-week moving average of $100.45. The stock moved further from the line this week, up from 28.0% last week. With a 14-week RSI of 72, LAMR is in overbought territory.
Over the past 1492 weeks of data, LAMR has crossed below its 200-week moving average 16 times. On average, these episodes lasted 22 weeks. Historically, investors who bought LAMR at the start of these episodes saw an average one-year return of +36.0%.
With a market cap of $13.5 billion, LAMR is a large-cap stock. The company generates a free cash flow yield of 4.6%. Return on equity stands at 38.7%, indicating strong profitability. The stock trades at 13.1x book value.
Over the past 28.7 years, a hypothetical investment of $100 in LAMR would have grown to $1345, compared to $1187 for the S&P 500. That represents an annualized return of 9.5% vs 9.0% for the index — confirming LAMR as a market-beating investment and the kind of quality company where buying during 200-week moving average touches has historically been rewarded.
Free cash flow has been growing at a 7.1% compound annual rate, with 4 consecutive years of positive cash generation.
Growth of $100: LAMR vs S&P 500
Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.
What Happens After LAMR Crosses Below the Line?
Across 16 historical episodes, buying LAMR when it crossed below its 200-week moving average produced an average return of +34.1% after 12 months (median +54.0%), compared to +9.4% for the S&P 500 over the same periods. 56% of those episodes were profitable after one year. After 24 months, the average return was +48.4% vs +21.2% for the index.
Each line shows $100 invested at the moment LAMR crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.
Historical Touches
LAMR has crossed below its 200-week MA 16 times with an average 1-year return of +36.0% after recovery.
| Crossed Below | Recovered | Weeks | Max Depth | 1-Year Return | Return Since Touch |
|---|---|---|---|---|---|
| Aug 1997 | Aug 1997 | 1 | 0.0% | +107.2% | +1371.7% |
| Oct 1998 | Oct 1998 | 1 | 13.2% | +164.8% | +1134.9% |
| Mar 2001 | Apr 2001 | 7 | 5.0% | +18.0% | +583.4% |
| Aug 2001 | Dec 2001 | 19 | 28.7% | -18.3% | +555.6% |
| Jan 2002 | Mar 2002 | 8 | 9.7% | -7.8% | +534.3% |
| Mar 2002 | Apr 2002 | 2 | 1.3% | -21.8% | +506.0% |
| Apr 2002 | May 2002 | 1 | 2.0% | -9.6% | +511.7% |
| Jun 2002 | Jan 2004 | 82 | 34.9% | -9.2% | +534.8% |
| Dec 2007 | Nov 2010 | 151 | 87.4% | -72.8% | +397.8% |
| May 2011 | Dec 2011 | 34 | 40.6% | -9.6% | +685.4% |
| May 2012 | Jun 2012 | 5 | 9.9% | +84.1% | +793.4% |
| Mar 2020 | Jun 2020 | 12 | 42.6% | +51.4% | +168.4% |
| Jun 2020 | Aug 2020 | 9 | 6.2% | +69.4% | +167.7% |
| Sep 2020 | Sep 2020 | 3 | 6.3% | +79.0% | +172.9% |
| Oct 2020 | Nov 2020 | 3 | 7.6% | +87.1% | +159.9% |
| Sep 2023 | Oct 2023 | 6 | 6.6% | +64.0% | +76.8% |
| Average | 22 | — | +36.0% | — |
Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.
Data as of Friday close, 2026-02-02