KVUE

Kenvue Inc. Consumer Staples - Personal Care Investor Relations →

YES
8.9% BELOW
↑ Moving away Was -12.7% last week
-15% -10% -5% 0% 5% 10% 15%+
Buy Threshold $19.91
14-Week RSI 76

Kenvue Inc. (KVUE) closed at $18.13 as of 2026-02-02, trading 8.9% below its 200-week moving average of $19.91. This places KVUE in the deep value zone. The stock moved further from the line this week, up from -12.7% last week. With a 14-week RSI of 76, KVUE is in overbought territory.

Over the past 96 weeks of data, KVUE has crossed below its 200-week moving average 4 times. On average, these episodes lasted 12 weeks. Historically, investors who bought KVUE at the start of these episodes saw an average one-year return of +2.0%.

With a market cap of $34.7 billion, KVUE is a large-cap stock. The company generates a free cash flow yield of 5.0%, which is healthy. Return on equity stands at 13.5%. The stock trades at 3.3x book value.

KVUE is a Dividend Aristocrat, having increased its dividend for 25 or more consecutive years. The current yield is 458.00%.

Over the past 1.9 years, a hypothetical investment of $100 in KVUE would have grown to $101, compared to $140 for the S&P 500. KVUE has returned 0.6% annualized vs 19.4% for the index, underperforming the broader market over this period.

In the past 12 months, corporate insiders have made 1 open-market purchase totaling $110,986,526. Notably, these purchases occurred while KVUE is trading below its 200-week moving average — insiders are buying when the market is most pessimistic.

Free cash flow has been growing at a 224.7% compound annual rate, with 4 consecutive years of positive cash generation. A business generating more cash every year while trading below its 200-week moving average is exactly the kind of disconnect value investors look for.

Growth of $100: KVUE vs S&P 500

Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.

What Happens After KVUE Crosses Below the Line?

Across 4 historical episodes, buying KVUE when it crossed below its 200-week moving average produced an average return of +7.5% after 12 months (median +30.0%), compared to +14.0% for the S&P 500 over the same periods. 50% of those episodes were profitable after one year.

Each line shows $100 invested at the moment KVUE crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.

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Insider Buying Activity

1 conviction buy in the past 12 months (purchases over $500K with meaningful position increases).

DateInsiderTitleValueSharesPosition +%
2025-12-12SMITH JEFFREY CHADDirector$110,986,5266,377,694+30.5%

Historical Touches

KVUE has crossed below its 200-week MA 4 times with an average 1-year return of +2.0% after recovery.

Crossed BelowRecoveredWeeksMax Depth1-Year ReturnReturn Since Touch
Apr 2024Aug 20241714.0%+20.0%+1.6%
Jan 2025Feb 202553.3%-15.9%-9.4%
Jun 2025Jun 202510.0%N/A-11.2%
Aug 2025Ongoing24+29.7%Ongoing-11.4%
Average12+2.0%

Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.

Data as of Friday close, 2026-02-02