HUBS

HubSpot Inc. Technology - Marketing Software Investor Relations โ†’

YES
52.2% BELOW
โ†“ Approaching Was -42.5% last week
-15% -10% -5% 0% 5% 10% 15%+
Buy Threshold $486.27
14-Week RSI 15 ๐Ÿ“‰

HubSpot Inc. (HUBS) closed at $232.58 as of 2026-02-02, trading 52.2% below its 200-week moving average of $486.27. This places HUBS in the extreme value zone. The stock is currently moving closer to the line, down from -42.5% last week. With a 14-week RSI of 15, HUBS is in oversold territory.

Over the past 543 weeks of data, HUBS has crossed below its 200-week moving average 11 times. On average, these episodes lasted 7 weeks. Historically, investors who bought HUBS at the start of these episodes saw an average one-year return of +52.3%.

With a market cap of $12.3 billion, HUBS is a large-cap stock. The company generates a free cash flow yield of 4.9%. Return on equity stands at -0.2%. The stock trades at 6.5x book value.

Share count has increased 9.2% over three years, indicating dilution.

Over the past 10.5 years, a hypothetical investment of $100 in HUBS would have grown to $501, compared to $430 for the S&P 500. That represents an annualized return of 16.6% vs 14.9% for the index โ€” confirming HUBS as a market-beating investment and the kind of quality company where buying during 200-week moving average touches has historically been rewarded.

Free cash flow has been growing at a 38.5% compound annual rate, with 4 consecutive years of positive cash generation. A business generating more cash every year while trading below its 200-week moving average is exactly the kind of disconnect value investors look for.

Growth of $100: HUBS vs S&P 500

Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.

What Happens After HUBS Crosses Below the Line?

Across 11 historical episodes, buying HUBS when it crossed below its 200-week moving average produced an average return of +52.5% after 12 months (median +55.0%), compared to +19.8% for the S&P 500 over the same periods. 100% of those episodes were profitable after one year. After 24 months, the average return was +123.9% vs +40.9% for the index.

Each line shows $100 invested at the moment HUBS crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.

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Historical Touches

HUBS has crossed below its 200-week MA 11 times with an average 1-year return of +52.3% after recovery.

Crossed BelowRecoveredWeeksMax Depth1-Year ReturnReturn Since Touch
Jan 2016Mar 2016627.6%+27.0%+473.0%
Mar 2016Apr 201634.1%+40.3%+439.0%
Jun 2016Jul 201611.6%+51.4%+435.7%
Dec 2016Dec 201610.8%+90.6%+406.7%
Jun 2022Aug 2022817.3%+58.8%-28.6%
Aug 2022Jan 20232225.2%+52.9%-30.6%
Feb 2023Feb 202312.7%+87.2%-32.7%
Jul 2024Aug 202453.8%+10.1%-51.2%
Mar 2025Apr 202513.3%N/A-53.6%
Jul 2025Sep 2025713.9%N/A-53.3%
Sep 2025Ongoing19+52.2%Ongoing-48.5%
Average7โ€”+52.3%โ€”

Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.

Data as of Friday close, 2026-02-02