FLWS
1-800-FLOWERS.COM, Inc. Consumer Cyclical - Specialty Retail Investor Relations →
1-800-FLOWERS.COM, Inc. (FLWS) closed at $3.90 as of 2026-07-31, trading 46.1% below its 200-week moving average of $7.23. This places FLWS in the extreme value zone. The stock moved further from the line this week, up from -47.3% last week. The 14-week RSI sits at 54, indicating neutral momentum.
Over the past 14 weeks, up-weeks have carried more volume than down-weeks (1.67 buyers-vs-sellers ratio). When trading picks up, it's more often on days the price is rising — buyers are showing more interest than sellers.
Over the past 1360 weeks of data, FLWS has crossed below its 200-week moving average 11 times. On average, these episodes lasted 62 weeks. Historically, investors who bought FLWS at the start of these episodes saw an average one-year return of +20.2%.
With a market cap of $250 million, FLWS is a small-cap stock. The company generates a free cash flow yield of 5.4%, which is healthy. Return on equity stands at -52.7%. The stock trades at 1.3x book value.
This stock also meets the Yartseva multibagger criteria as a small-cap with strong free cash flow yield and reasonable book value.
Over the past 26.1 years, a hypothetical investment of $100 in FLWS would have grown to $69, compared to $830 for the S&P 500. FLWS has returned -1.4% annualized vs 8.4% for the index, underperforming the broader market over this period.
Free cash flow has been declining. A deteriorating cash flow trend warrants extra scrutiny — the stock may be cheap for a reason.
Business Health
Annual financials — how the underlying business has performed over the past several years.
Cash Flow Free cash flow & net income ($M)
Revenue Annual revenue ($M) — business growth proxy
Total Debt Balance sheet debt ($M)
ROIC Return on invested capital (%)
FCF Yield Free cash flow / market cap (%) — Yartseva signal
Gross Margin Pricing power & competitive moat (%)
Shares Outstanding Buybacks vs dilution (millions)
Growth of $100: FLWS vs S&P 500
Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.
What Happens After FLWS Crosses Below the Line?
Across 11 historical episodes, buying FLWS when it crossed below its 200-week moving average produced an average return of +24.5% after 12 months (median -2.0%), compared to +5.3% for the S&P 500 over the same periods. 45% of those episodes were profitable after one year. After 24 months, the average return was -7.9% vs +17.8% for the index.
Each line shows $100 invested at the moment FLWS crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.
Bean Score Experimental
The Bean Score measures how far a stock's free cash flow yield has deviated from its own quarterly baseline, normalized by the stock's historical behavior. FLWS currently has negative free cash flow, so price-based dislocation levels are not available. The score still tracks yield deviation from baseline.
Quarterly FCF & Yield Trailing twelve-month free cash flow and yield at each quarter end
Signal Accuracy Collecting Data
The Bean Score system is accumulating weekly data to validate signal accuracy. After 13+ weeks of history, this section will display win rates and average returns for each σ threshold crossing — answering the question: "When this score says cheap or expensive, does the price subsequently move in the expected direction?"
Theoretical framework — not backtested or forward-tested. The Bean Score uses trailing twelve-month free cash flow yield as a dislocation identifier. It measures whether the market has pushed a stock's yield unusually far from its own baseline behavior. These levels are reference points for identifying potential swing trade opportunities, not buy/sell signals. FCF values update quarterly with earnings; between reports, all movement is price-driven.
Dislocation Scores Experimental
Each score measures deviation from FLWS's own historical baseline — the same idea as the Bean Score, applied to different fundamentals. Positive means cheaper or more dislocated than this stock's norm. Scores marked σ are normalized by the stock's own variability; pp values are simple deltas from its recent baseline.
Theoretical framework — not backtested. These scores describe how unusual today's readings are for this specific company. They are starting points for research, not buy or sell signals. Annual-statement scores (buyback, accruals, FCF vs history) rest on only ~4 yearly data points and are deltas, not sigmas.
Historical Touches
FLWS has crossed below its 200-week MA 11 times with an average 1-year return of +20.2% after recovery.
| Crossed Below | Recovered | Weeks | Max Depth | 1-Year Return | Return Since Touch |
|---|---|---|---|---|---|
| Jul 2000 | Apr 2001 | 42 | 68.7% | +136.4% | -30.7% |
| Jul 2002 | Nov 2002 | 20 | 39.8% | -6.5% | -60.2% |
| Dec 2002 | Jul 2003 | 30 | 36.6% | +27.0% | -55.0% |
| Aug 2003 | Aug 2003 | 2 | 12.2% | -15.6% | -54.0% |
| Sep 2003 | Oct 2003 | 4 | 11.8% | -13.6% | -55.4% |
| Jun 2004 | Mar 2007 | 142 | 44.8% | -13.9% | -52.7% |
| Dec 2007 | Jan 2008 | 4 | 14.4% | -46.4% | -45.5% |
| Jun 2008 | Mar 2012 | 196 | 81.0% | -63.4% | -47.7% |
| Apr 2012 | Apr 2012 | 3 | 4.8% | +73.6% | +35.4% |
| Mar 2020 | Apr 2020 | 1 | 1.7% | +124.4% | -68.4% |
| Jan 2022 | Ongoing | 236+ | 71.1% | Ongoing | -76.9% |
| Average | 62 | — | +20.2% | — |
Frequently Asked Questions
Is FLWS below its 200-week moving average?
Yes. As of 2026-07-31, 1-800-FLOWERS.COM, Inc. (FLWS) is trading 46.1% below its 200-week moving average of $7.23. The current price is $3.90.
What is FLWS's 200-week moving average price?
1-800-FLOWERS.COM, Inc.'s 200-week moving average is $7.23 as of 2026-07-31. This is the average weekly closing price over roughly the last 4 years, and it acts as a long-term trend line. When a stock drops below this level, it can signal that the price has fallen far enough from the long-term trend to attract value-oriented investors.
What happens when FLWS drops below its 200-week moving average?
FLWS has crossed below its 200-week moving average 11 times in our data. On average, buying at that moment produced a one-year return of +20.2%. These dips have historically been decent entry points. These episodes lasted 62 weeks on average.
Is FLWS a good value right now?
Here's what our data says about FLWS as of 2026-07-31: The stock is below its 200-week moving average, which is the starting point for our analysis. The 14-week RSI is 54. Free cash flow yield is 5.4%. Return on equity is -52.7%. Price-to-book is 1.3x. This is not a buy or sell recommendation — always do your own research.
How does FLWS compare to the S&P 500?
Over the past 26.1 years, $100 invested in FLWS would have grown to $69, compared to $830 for the S&P 500. That's -1.4% annualized vs 8.4% for the index. FLWS has underperformed the broader market over this period.
Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.
Data as of week of 2026-07-31