FFIN

First Financial Bankshares Inc. Financial Services - Banking Investor Relations →

YES
10.4% BELOW
↓ Approaching Was -9.2% last week
-15% -10% -5% 0% 5% 10% 15%+
Buy Threshold $32.31
14-Week RSI 42
Rel. Volume (14w) This week's trading vs. the 14-week average 1.7x
Buyers vs. Sellers (14w) Are up-weeks or down-weeks getting more volume? 0.85

First Financial Bankshares Inc. (FFIN) closed at $28.95 as of 2026-03-20, trading 10.4% below its 200-week moving average of $32.31. This places FFIN in the extreme value zone. The stock is currently moving closer to the line, down from -9.2% last week. The 14-week RSI sits at 42, indicating neutral momentum.

Trading volume is running at 1.7x of its 14-week average, which is in the normal range. The balance between buying and selling volume (0.85 ratio) is neutral — neither side is clearly dominating.

Over the past 1641 weeks of data, FFIN has crossed below its 200-week moving average 20 times. On average, these episodes lasted 12 weeks. Historically, investors who bought FFIN at the start of these episodes saw an average one-year return of +25.8%.

With a market cap of $4.1 billion, FFIN is a mid-cap stock. Return on equity stands at 14.4%. The stock trades at 2.1x book value.

Over the past 31.5 years, a hypothetical investment of $100 in FFIN would have grown to $6299, compared to $2377 for the S&P 500. That represents an annualized return of 14.1% vs 10.6% for the index — confirming FFIN as a market-beating investment and the kind of quality company where buying during 200-week moving average touches has historically been rewarded.

Free cash flow has been declining at a -2.5% compound annual rate. A deteriorating cash flow trend warrants extra scrutiny — the stock may be cheap for a reason.

Business Health

Annual financials — how the underlying business has performed over the past several years.

Cash Flow Free cash flow & net income ($M)

Revenue Annual revenue ($M) — business growth proxy

Total Debt Balance sheet debt ($M)

ROIC Return on invested capital (%)

FCF Yield Free cash flow / market cap (%) — Yartseva signal

Gross Margin Pricing power & competitive moat (%)

Shares Outstanding Buybacks vs dilution (millions)

Growth of $100: FFIN vs S&P 500

Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.

What Happens After FFIN Crosses Below the Line?

Across 19 historical episodes, buying FFIN when it crossed below its 200-week moving average produced an average return of +21.3% after 12 months (median +22.0%), compared to +14.2% for the S&P 500 over the same periods. 69% of those episodes were profitable after one year. After 24 months, the average return was +70.4% vs +27.5% for the index.

Each line shows $100 invested at the moment FFIN crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.

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Historical Touches

FFIN has crossed below its 200-week MA 20 times with an average 1-year return of +25.8% after recovery.

Crossed BelowRecoveredWeeksMax Depth1-Year ReturnReturn Since Touch
Oct 1994Jun 19953621.3%+49.3%+6198.9%
Dec 1999Aug 20003617.7%+8.5%+2300.5%
Sep 2000Sep 200012.3%+30.8%+2172.4%
Oct 2000Oct 200033.1%+26.0%+2116.6%
Dec 2000Dec 200011.1%+21.5%+2112.1%
Mar 2009Mar 200911.4%+48.7%+556.5%
Aug 2011Oct 20111114.1%+17.6%+407.5%
Nov 2011Nov 201114.8%+31.6%+422.1%
May 2012Jun 201212.0%+83.3%+389.8%
Jan 2016Feb 201621.7%+66.9%+167.1%
Mar 2020Mar 202012.3%+101.6%+32.9%
Oct 2022Sep 20249737.0%-27.7%-14.7%
Sep 2024Oct 202411.9%-4.8%-16.7%
Oct 2024Nov 202421.5%-12.1%-17.2%
Dec 2024Jan 202544.7%-13.5%-18.3%
Mar 2025Jun 20251212.3%-15.6%-16.8%
Jun 2025Jun 202510.7%N/A-15.2%
Jul 2025Aug 202522.1%N/A-13.5%
Sep 2025Feb 2026198.9%N/A-14.1%
Feb 2026Ongoing4+10.4%Ongoing-5.8%
Average12+25.8%

Frequently Asked Questions

Is FFIN below its 200-week moving average?

Yes. As of 2026-03-20, First Financial Bankshares Inc. (FFIN) is trading 10.4% below its 200-week moving average of $32.31. The current price is $28.95.

What is FFIN's 200-week moving average price?

First Financial Bankshares Inc.'s 200-week moving average is $32.31 as of 2026-03-20. This is the average weekly closing price over roughly the last 4 years, and it acts as a long-term trend line. When a stock drops below this level, it can signal that the price has fallen far enough from the long-term trend to attract value-oriented investors.

What happens when FFIN drops below its 200-week moving average?

FFIN has crossed below its 200-week moving average 20 times in our data. On average, buying at that moment produced a one-year return of +25.8%. These dips have historically been decent entry points. These episodes lasted 12 weeks on average.

Is FFIN a good value right now?

Here's what our data says about FFIN as of 2026-03-20: The stock is below its 200-week moving average, which is the starting point for our analysis. The 14-week RSI is 42. Return on equity is 14.4%. Price-to-book is 2.1x. This is not a buy or sell recommendation — always do your own research.

How does FFIN compare to the S&P 500?

Over the past 31.5 years, $100 invested in FFIN would have grown to $6299, compared to $2377 for the S&P 500. That's 14.1% annualized vs 10.6% for the index. FFIN has outperformed the broader market over this period.

Does FFIN pay a dividend?

Yes. First Financial Bankshares Inc. currently pays a dividend yield of 262.00%.

Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.

Data as of week of 2026-03-20