CHD
Church & Dwight Co. Inc. Consumer Staples - Household Products Investor Relations →
Church & Dwight Co. Inc. (CHD) closed at $94.69 as of 2026-03-20, trading 2.3% above its 200-week moving average of $92.54. The stock is currently moving closer to the line, down from 5.7% last week. The 14-week RSI sits at 64, indicating neutral momentum.
Trading volume is running at 1.4x of its 14-week average, which is in the normal range. The balance between buying and selling volume (1.13 ratio) is neutral — neither side is clearly dominating.
Over the past 2352 weeks of data, CHD has crossed below its 200-week moving average 14 times. On average, these episodes lasted 20 weeks. Historically, investors who bought CHD at the start of these episodes saw an average one-year return of +30.3%.
With a market cap of $22.7 billion, CHD is a large-cap stock. The company generates a free cash flow yield of 5.0%, which is healthy. Return on equity stands at 17.6%, a solid level. The stock trades at 5.6x book value.
CHD is a Dividend Aristocrat, having increased its dividend for 25 or more consecutive years. The current yield is 130.00%. Management has been repurchasing shares, with a 3.0% reduction over three years.
Over the past 33.2 years, a hypothetical investment of $100 in CHD would have grown to $5981, compared to $2683 for the S&P 500. That represents an annualized return of 13.1% vs 10.4% for the index — confirming CHD as a market-beating investment and the kind of quality company where buying during 200-week moving average touches has historically been rewarded.
In the past 12 months, corporate insiders have made 5 open-market purchases totaling $2,706,110. Multiple insiders purchased within a 30-day window — a cluster buy pattern that historically signals management confidence in the company's prospects.
Free cash flow has been growing at a 15.7% compound annual rate, with 4 consecutive years of positive cash generation.
Business Health
Annual financials — how the underlying business has performed over the past several years.
Cash Flow Free cash flow & net income ($M)
Revenue Annual revenue ($M) — business growth proxy
Total Debt Balance sheet debt ($M)
ROIC Return on invested capital (%)
FCF Yield Free cash flow / market cap (%) — Yartseva signal
Gross Margin Pricing power & competitive moat (%)
Shares Outstanding Buybacks vs dilution (millions)
Growth of $100: CHD vs S&P 500
Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.
What Happens After CHD Crosses Below the Line?
Across 9 historical episodes, buying CHD when it crossed below its 200-week moving average produced an average return of +18.3% after 12 months (median +28.0%), compared to +6.0% for the S&P 500 over the same periods. 71% of those episodes were profitable after one year. After 24 months, the average return was +41.0% vs +28.7% for the index.
Each line shows $100 invested at the moment CHD crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.
Historical Touches
CHD has crossed below its 200-week MA 14 times with an average 1-year return of +30.3% after recovery.
| Crossed Below | Recovered | Weeks | Max Depth | 1-Year Return | Return Since Touch |
|---|---|---|---|---|---|
| Apr 1981 | Jul 1981 | 16 | 12.2% | +26.9% | +76137.9% |
| Aug 1981 | Dec 1981 | 17 | 14.6% | +13.6% | +74982.6% |
| Aug 1988 | Apr 1989 | 34 | 16.1% | +22.9% | +15194.6% |
| May 1989 | Jun 1989 | 2 | 6.2% | +51.6% | +14582.8% |
| Jun 1989 | Jul 1989 | 5 | 5.9% | +55.1% | +14437.5% |
| Jul 1993 | Oct 1993 | 13 | 5.6% | -1.9% | +7242.2% |
| Feb 1994 | Nov 1996 | 143 | 35.7% | -20.6% | +7027.3% |
| Dec 1996 | Dec 1996 | 1 | 0.5% | +39.9% | +7454.5% |
| Mar 2000 | Mar 2000 | 3 | 6.0% | +51.3% | +5114.8% |
| Sep 2000 | Sep 2000 | 1 | 6.0% | +72.7% | +4788.5% |
| Sep 2022 | Jan 2023 | 16 | 12.1% | +26.0% | +29.0% |
| Jan 2023 | Jan 2023 | 1 | 2.3% | +26.1% | +23.7% |
| May 2025 | May 2025 | 1 | 1.5% | N/A | +4.8% |
| Aug 2025 | Jan 2026 | 25 | 10.8% | N/A | +5.2% |
| Average | 20 | — | +30.3% | — |
Frequently Asked Questions
Is CHD below its 200-week moving average?
No. Church & Dwight Co. Inc. (CHD) is currently 2.3% above its 200-week moving average of $92.54. It would need to fall to $92.54 to cross below the line.
What is CHD's 200-week moving average price?
Church & Dwight Co. Inc.'s 200-week moving average is $92.54 as of 2026-03-20. This is the average weekly closing price over roughly the last 4 years, and it acts as a long-term trend line. When a stock drops below this level, it can signal that the price has fallen far enough from the long-term trend to attract value-oriented investors.
What happens when CHD drops below its 200-week moving average?
CHD has crossed below its 200-week moving average 14 times in our data. On average, buying at that moment produced a one-year return of +30.3%. These dips have historically been decent entry points. These episodes lasted 20 weeks on average.
Is CHD a good value right now?
Here's what our data says about CHD as of 2026-03-20: The stock is above its 200-week moving average, so it doesn't currently meet our primary signal. The 14-week RSI is 64. Free cash flow yield is 5.0%. Return on equity is 17.6%. Price-to-book is 5.6x. This is not a buy or sell recommendation — always do your own research.
How does CHD compare to the S&P 500?
Over the past 33.2 years, $100 invested in CHD would have grown to $5981, compared to $2683 for the S&P 500. That's 13.1% annualized vs 10.4% for the index. CHD has outperformed the broader market over this period.
Does CHD pay a dividend?
Yes. Church & Dwight Co. Inc. currently pays a dividend yield of 130.00%. It is also a Dividend Aristocrat, meaning it has raised its dividend for 25 or more consecutive years.
Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.
Data as of week of 2026-03-20