BBW
Build-A-Bear Workshop Consumer Cyclical Investor Relations →
Build-A-Bear Workshop (BBW) closed at $36.02 as of 2026-05-01, trading 11.6% above its 200-week moving average of $32.28. The stock is currently moving closer to the line, down from 19.9% last week. With a 14-week RSI of 14, BBW is in oversold territory.
Trading volume is running at 1.1x of its 14-week average, which is in the normal range. The balance between buying and selling volume (1.06 ratio) is neutral — neither side is clearly dominating.
Over the past 1074 weeks of data, BBW has crossed below its 200-week moving average 10 times. On average, these episodes lasted 55 weeks. The average one-year return after crossing below was -28.9%, suggesting these dips have not historically been reliable buying opportunities for this stock.
With a market cap of $453 million, BBW is a small-cap stock. The company generates a free cash flow yield of 6.0%, which is healthy. Return on equity stands at 35.5%, indicating strong profitability. The stock trades at 2.9x book value.
The company has been aggressively buying back shares, reducing its share count by 13.5% over the past three years.
Over the past 20.6 years, a hypothetical investment of $100 in BBW would have grown to $170, compared to $874 for the S&P 500. BBW has returned 2.6% annualized vs 11.1% for the index, underperforming the broader market over this period.
Free cash flow has been growing at a 5.5% compound annual rate, with 4 consecutive years of positive cash generation.
Business Health
Annual financials — how the underlying business has performed over the past several years.
Cash Flow Free cash flow & net income ($M)
Revenue Annual revenue ($M) — business growth proxy
Total Debt Balance sheet debt ($M)
ROIC Return on invested capital (%)
FCF Yield Free cash flow / market cap (%) — Yartseva signal
Gross Margin Pricing power & competitive moat (%)
Shares Outstanding Buybacks vs dilution (millions)
Growth of $100: BBW vs S&P 500
Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.
What Happens After BBW Crosses Below the Line?
Across 10 historical episodes, buying BBW when it crossed below its 200-week moving average produced an average return of -28.1% after 12 months (median -19.0%), compared to +8.7% for the S&P 500 over the same periods. 20% of those episodes were profitable after one year. After 24 months, the average return was -53.2% vs -0.6% for the index.
Each line shows $100 invested at the moment BBW crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.
Historical Touches
BBW has crossed below its 200-week MA 10 times with an average 1-year return of +-28.9% after recovery.
| Crossed Below | Recovered | Weeks | Max Depth | 1-Year Return | Return Since Touch |
|---|---|---|---|---|---|
| Oct 2005 | Nov 2005 | 6 | 17.1% | +1.7% | +87.0% |
| Mar 2006 | Mar 2006 | 1 | 2.2% | -0.1% | +57.4% |
| Jun 2006 | Oct 2006 | 19 | 28.9% | +11.2% | +57.8% |
| Dec 2006 | Dec 2006 | 1 | 3.7% | -43.0% | +62.9% |
| Feb 2007 | Mar 2007 | 2 | 4.8% | -55.5% | +64.1% |
| Apr 2007 | Apr 2007 | 2 | 2.8% | -68.2% | +60.8% |
| Jun 2007 | Oct 2011 | 228 | 82.8% | -62.2% | +88.5% |
| Feb 2012 | Apr 2013 | 63 | 42.3% | -16.1% | +618.8% |
| Aug 2016 | Oct 2016 | 10 | 16.1% | -27.8% | +255.5% |
| Jan 2017 | Feb 2021 | 214 | 87.2% | -28.9% | +258.5% |
| Average | 55 | — | +-28.9% | — |
Frequently Asked Questions
Is BBW below its 200-week moving average?
No. Build-A-Bear Workshop (BBW) is currently 11.6% above its 200-week moving average of $32.28. It would need to fall to $32.28 to cross below the line.
What is BBW's 200-week moving average price?
Build-A-Bear Workshop's 200-week moving average is $32.28 as of 2026-05-01. This is the average weekly closing price over roughly the last 4 years, and it acts as a long-term trend line. When a stock drops below this level, it can signal that the price has fallen far enough from the long-term trend to attract value-oriented investors.
What happens when BBW drops below its 200-week moving average?
BBW has crossed below its 200-week moving average 10 times in our data. The average one-year return after these crossings was -28.9%, meaning the dips were not reliable buying signals for this particular stock. These episodes lasted 55 weeks on average.
Is BBW a good value right now?
Here's what our data says about BBW as of 2026-05-01: The stock is above its 200-week moving average, so it doesn't currently meet our primary signal. The 14-week RSI is 14 (oversold). Free cash flow yield is 6.0%. Return on equity is 35.5%. Price-to-book is 2.9x. This is not a buy or sell recommendation — always do your own research.
How does BBW compare to the S&P 500?
Over the past 20.6 years, $100 invested in BBW would have grown to $170, compared to $874 for the S&P 500. That's 2.6% annualized vs 11.1% for the index. BBW has underperformed the broader market over this period.
Does BBW pay a dividend?
Yes. Build-A-Bear Workshop currently pays a dividend yield of 255.00%.
Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.
Data as of week of 2026-05-01