APPF

AppFolio Inc. (APPF) closed at $179.73 as of 2026-02-02, trading 5.2% below its 200-week moving average of $189.54. This places APPF in the deep value zone. The stock is currently moving closer to the line, down from 0.4% last week. With a 14-week RSI of 14, APPF is in oversold territory.

Over the past 506 weeks of data, APPF has crossed below its 200-week moving average 5 times. On average, these episodes lasted 12 weeks. Historically, investors who bought APPF at the start of these episodes saw an average one-year return of +54.2%.

With a market cap of $6.5 billion, APPF is a mid-cap stock. The company generates a free cash flow yield of 3.1%. Return on equity stands at 26.5%, indicating strong profitability. The stock trades at 11.9x book value.

APPF passes our Buffett quality screen: high return on equity, low debt, and positive free cash flow.

Over the past 9.8 years, a hypothetical investment of $100 in APPF would have grown to $1231, compared to $386 for the S&P 500. That represents an annualized return of 29.1% vs 14.7% for the index — confirming APPF as a market-beating investment and the kind of quality company where buying during 200-week moving average touches has historically been rewarded.

In the past 12 months, corporate insiders have made 3 open-market purchases totaling $8,552,456. Notably, these purchases occurred while APPF is trading below its 200-week moving average — insiders are buying when the market is most pessimistic.

Free cash flow has been growing at a 284.7% compound annual rate, with 4 consecutive years of positive cash generation. A business generating more cash every year while trading below its 200-week moving average is exactly the kind of disconnect value investors look for.