MO
Altria Group, Inc. Consumer Defensive - Tobacco Investor Relations →
Altria Group, Inc. (MO) closed at $64.47 as of 2026-03-20, trading 44.9% above its 200-week moving average of $44.50. The stock is currently moving closer to the line, down from 53.0% last week. The 14-week RSI sits at 66, indicating neutral momentum.
Trading volume is running at 1.6x of its 14-week average, which is in the normal range. The balance between buying and selling volume (0.80 ratio) is neutral — neither side is clearly dominating.
Over the past 3302 weeks of data, MO has crossed below its 200-week moving average 24 times. On average, these episodes lasted 17 weeks. Historically, investors who bought MO at the start of these episodes saw an average one-year return of +25.5%.
With a market cap of $108.2 billion, MO is a large-cap stock. The company generates a free cash flow yield of 6.8%, which is healthy. The stock trades at -30.8x book value.
The company has been aggressively buying back shares, reducing its share count by 6.2% over the past three years.
Over the past 33.2 years, a hypothetical investment of $100 in MO would have grown to $7074, compared to $2683 for the S&P 500. That represents an annualized return of 13.7% vs 10.4% for the index — confirming MO as a market-beating investment and the kind of quality company where buying during 200-week moving average touches has historically been rewarded.
Free cash flow has been growing at a 4.1% compound annual rate, with 4 consecutive years of positive cash generation.
Business Health
Annual financials — how the underlying business has performed over the past several years.
Cash Flow Free cash flow & net income ($M)
Revenue Annual revenue ($M) — business growth proxy
Total Debt Balance sheet debt ($M)
ROIC Return on invested capital (%)
FCF Yield Free cash flow / market cap (%) — Yartseva signal
Gross Margin Pricing power & competitive moat (%)
Shares Outstanding Buybacks vs dilution (millions)
Growth of $100: MO vs S&P 500
Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.
What Happens After MO Crosses Below the Line?
Across 12 historical episodes, buying MO when it crossed below its 200-week moving average produced an average return of +26.8% after 12 months (median +8.0%), compared to +13.1% for the S&P 500 over the same periods. 67% of those episodes were profitable after one year. After 24 months, the average return was +76.4% vs +20.7% for the index.
Each line shows $100 invested at the moment MO crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.
Historical Touches
MO has crossed below its 200-week MA 24 times with an average 1-year return of +25.5% after recovery.
| Crossed Below | Recovered | Weeks | Max Depth | 1-Year Return | Return Since Touch |
|---|---|---|---|---|---|
| Dec 1962 | Mar 1963 | 13 | 6.3% | -1.5% | +3768933.2% |
| Jul 1963 | Aug 1963 | 6 | 4.7% | +10.2% | +3688405.2% |
| Sep 1963 | Sep 1963 | 3 | 4.5% | +14.5% | +3560806.0% |
| Oct 1963 | Mar 1964 | 21 | 9.2% | +9.0% | +3547775.9% |
| Aug 1964 | Aug 1964 | 1 | 0.0% | +20.0% | +3507944.5% |
| Aug 1966 | Aug 1966 | 1 | 0.1% | +92.3% | +3113646.9% |
| Sep 1966 | Sep 1966 | 1 | 0.3% | +100.9% | +3104202.8% |
| Aug 1974 | Dec 1974 | 18 | 21.4% | +7.1% | +375801.5% |
| Jan 1975 | Mar 1975 | 9 | 11.4% | +41.0% | +385748.6% |
| Mar 1975 | Apr 1975 | 1 | 1.8% | +20.4% | +341029.0% |
| Jul 1975 | Nov 1975 | 14 | 12.5% | +12.4% | +328184.8% |
| Mar 1976 | Mar 1976 | 2 | 0.9% | +11.5% | +306813.7% |
| Mar 1993 | Jan 1994 | 43 | 19.6% | +7.9% | +10502.6% |
| Feb 1994 | Aug 1994 | 29 | 15.9% | +12.5% | +8661.0% |
| Dec 1994 | Jan 1995 | 7 | 5.0% | +65.4% | +8487.6% |
| Mar 1999 | May 1999 | 5 | 2.3% | -35.9% | +3787.7% |
| Aug 1999 | Aug 1999 | 2 | 3.3% | -19.6% | +3632.4% |
| Sep 1999 | Oct 2000 | 58 | 46.6% | -18.6% | +3600.0% |
| Mar 2003 | May 2003 | 11 | 20.4% | +72.9% | +2927.3% |
| Mar 2008 | Apr 2008 | 1 | 59.0% | +158.9% | +2814.8% |
| Oct 2008 | Oct 2008 | 1 | 1.0% | +13.8% | +1004.4% |
| Nov 2008 | Jul 2009 | 35 | 14.5% | +28.1% | +1065.6% |
| Apr 2018 | Jun 2018 | 6 | 2.7% | -0.6% | +106.2% |
| Nov 2018 | Mar 2021 | 121 | 36.3% | -9.8% | +98.8% |
| Average | 17 | — | +25.5% | — |
Frequently Asked Questions
Is MO below its 200-week moving average?
No. Altria Group, Inc. (MO) is currently 44.9% above its 200-week moving average of $44.50. It would need to fall to $44.50 to cross below the line.
What is MO's 200-week moving average price?
Altria Group, Inc.'s 200-week moving average is $44.50 as of 2026-03-20. This is the average weekly closing price over roughly the last 4 years, and it acts as a long-term trend line. When a stock drops below this level, it can signal that the price has fallen far enough from the long-term trend to attract value-oriented investors.
What happens when MO drops below its 200-week moving average?
MO has crossed below its 200-week moving average 24 times in our data. On average, buying at that moment produced a one-year return of +25.5%. These dips have historically been decent entry points. These episodes lasted 17 weeks on average.
Is MO a good value right now?
Here's what our data says about MO as of 2026-03-20: The stock is above its 200-week moving average, so it doesn't currently meet our primary signal. The 14-week RSI is 66. Free cash flow yield is 6.8%. Price-to-book is -30.8x. This is not a buy or sell recommendation — always do your own research.
How does MO compare to the S&P 500?
Over the past 33.2 years, $100 invested in MO would have grown to $7074, compared to $2683 for the S&P 500. That's 13.7% annualized vs 10.4% for the index. MO has outperformed the broader market over this period.
Does MO pay a dividend?
Yes. Altria Group, Inc. currently pays a dividend yield of 658.00%.
Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.
Data as of week of 2026-03-20