CRM

Salesforce Inc. Technology - Cloud Software Investor Relations →

YES
25.5% BELOW
↓ Approaching Was -22.0% last week
-15% -10% -5% 0% 5% 10% 15%+
Buy Threshold $233.04
14-Week RSI 43
Rel. Volume (14w) This week's trading vs. the 14-week average 1.1x
Buyers vs. Sellers (14w) Are up-weeks or down-weeks getting more volume? 0.96

Salesforce Inc. (CRM) closed at $173.51 as of 2026-05-15, trading 25.5% below its 200-week moving average of $233.04. This places CRM in the extreme value zone. The stock is currently moving closer to the line, down from -22.0% last week. The 14-week RSI sits at 43, indicating neutral momentum.

Trading volume is running at 1.1x of its 14-week average, which is in the normal range. The balance between buying and selling volume (0.96 ratio) is neutral — neither side is clearly dominating.

Over the past 1094 weeks of data, CRM has crossed below its 200-week moving average 6 times. On average, these episodes lasted 21 weeks. Historically, investors who bought CRM at the start of these episodes saw an average one-year return of +57.4%.

With a market cap of $141.9 billion, CRM is a large-cap stock. The company generates a free cash flow yield of 11.5%, which is notably high. Return on equity stands at 12.4%. The stock trades at 2.7x book value.

The company has been aggressively buying back shares, reducing its share count by 5.3% over the past three years.

Over the past 21.1 years, a hypothetical investment of $100 in CRM would have grown to $3427, compared to $911 for the S&P 500. That represents an annualized return of 18.3% vs 11.0% for the index — confirming CRM as a market-beating investment and the kind of quality company where buying during 200-week moving average touches has historically been rewarded.

In the past 12 months, corporate insiders have made 5 open-market purchases totaling $27,382,673. Notably, these purchases occurred while CRM is trading below its 200-week moving average — insiders are buying when the market is most pessimistic.

Free cash flow has been growing at a 31.6% compound annual rate, with 4 consecutive years of positive cash generation. A business generating more cash every year while trading below its 200-week moving average is exactly the kind of disconnect value investors look for.

Business Health

Annual financials — how the underlying business has performed over the past several years.

Cash Flow Free cash flow & net income ($M)

Revenue Annual revenue ($M) — business growth proxy

Total Debt Balance sheet debt ($M)

ROIC Return on invested capital (%)

FCF Yield Free cash flow / market cap (%) — Yartseva signal

Gross Margin Pricing power & competitive moat (%)

Shares Outstanding Buybacks vs dilution (millions)

Growth of $100: CRM vs S&P 500

Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.

What Happens After CRM Crosses Below the Line?

Across 6 historical episodes, buying CRM when it crossed below its 200-week moving average produced an average return of +48.0% after 12 months (median +53.0%), compared to +16.2% for the S&P 500 over the same periods. 100% of those episodes were profitable after one year. After 24 months, the average return was +124.2% vs +29.2% for the index.

Each line shows $100 invested at the moment CRM crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.

Bean Score Experimental

The Bean Score measures how far a stock's free cash flow yield has deviated from its own quarterly baseline, normalized by the stock's historical behavior. Between earnings dates, FCF is constant — so the score is purely a function of stock price. The levels below show at what prices CRM would reach each dislocation threshold.

Current Bean Score +1.37σ
Current FCF Yield 10.15%
Baseline Yield 8.99%
Historical σ 0.50pp

Dislocation Price Levels

Prices where CRM's Bean Score would hit each σ threshold. Valid until next earnings report (last report: 2026-01-31).

LevelσPriceSignal
Deep Value+2σ$168.26Unusually cheap — potential buy zone
Value+1σ$176.71Cheap vs. own history
Fair Value+0σ$186.04Historical mean behavior
Expensive-1σ$196.42Expensive vs. own history
Deep Expensive-2σ$208.02Unusually expensive — potential trim zone
Data depth: 2 quarterly baselines, 28 price observations — Limited history (4+ quarters preferred for reliability)

Signal Accuracy Collecting Data

The Bean Score system is accumulating weekly data to validate signal accuracy. After 13+ weeks of history, this section will display win rates and average returns for each σ threshold crossing — answering the question: "When this score says cheap or expensive, does the price subsequently move in the expected direction?"

0 / 13 weeks minimum

Theoretical framework — not backtested or forward-tested. The Bean Score uses trailing twelve-month free cash flow yield as a dislocation identifier. It measures whether the market has pushed a stock's yield unusually far from its own baseline behavior. These levels are reference points for identifying potential swing trade opportunities, not buy/sell signals. FCF values update quarterly with earnings; between reports, all movement is price-driven.

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Insider Buying Activity

5 conviction buys in the past 12 months (purchases over $500K with meaningful position increases).

DateInsiderTitleValueSharesPosition +%
2026-03-19ALBER LAURADirector$500,2662,571N/A
2026-03-18KIRK DAVID BLAIRDirector$500,1782,570N/A
2025-12-17KIRK DAVID BLAIRDirector$500,7221,936N/A
2025-12-05MORFIT G MASONDirector and Beneficial Owner of more than 10% of a Class of Security$25,015,68096,000+3.3%
2025-09-09KIRK DAVID BLAIRDirector$865,8273,400N/A

Historical Touches

CRM has crossed below its 200-week MA 6 times with an average 1-year return of +57.4% after recovery.

Crossed BelowRecoveredWeeksMax Depth1-Year ReturnReturn Since Touch
Jul 2006Jul 200624.2%+102.3%+3098.1%
Oct 2008Jul 20094143.6%+87.3%+2062.9%
Apr 2022May 20235634.9%+2.8%-7.0%
Sep 2023Oct 202354.5%+37.0%-13.2%
Nov 2025Dec 202521.7%N/A-23.3%
Jan 2026Ongoing18+29.3%Ongoing-23.4%
Average21+57.4%

Frequently Asked Questions

Is CRM below its 200-week moving average?

Yes. As of 2026-05-15, Salesforce Inc. (CRM) is trading 25.5% below its 200-week moving average of $233.04. The current price is $173.51.

What is CRM's 200-week moving average price?

Salesforce Inc.'s 200-week moving average is $233.04 as of 2026-05-15. This is the average weekly closing price over roughly the last 4 years, and it acts as a long-term trend line. When a stock drops below this level, it can signal that the price has fallen far enough from the long-term trend to attract value-oriented investors.

What happens when CRM drops below its 200-week moving average?

CRM has crossed below its 200-week moving average 6 times in our data. On average, buying at that moment produced a one-year return of +57.4%. These dips have historically been decent entry points. These episodes lasted 21 weeks on average.

Is CRM a good value right now?

Here's what our data says about CRM as of 2026-05-15: The stock is below its 200-week moving average, which is the starting point for our analysis. The 14-week RSI is 43. Free cash flow yield is 11.5%. Return on equity is 12.4%. Price-to-book is 2.7x. This is not a buy or sell recommendation — always do your own research.

How does CRM compare to the S&P 500?

Over the past 21.1 years, $100 invested in CRM would have grown to $3427, compared to $911 for the S&P 500. That's 18.3% annualized vs 11.0% for the index. CRM has outperformed the broader market over this period.

Does CRM pay a dividend?

Yes. Salesforce Inc. currently pays a dividend yield of 101.00%.

Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.

Data as of week of 2026-05-15