CPB
Campbell Soup Company Consumer Staples - Food Investor Relations →
Campbell Soup Company (CPB) closed at $21.07 as of 2026-03-20, trading 46.4% below its 200-week moving average of $39.30. This places CPB in the extreme value zone. The stock is currently moving closer to the line, down from -44.9% last week. With a 14-week RSI of 25, CPB is in oversold territory.
Trading volume is running at 1.7x of its 14-week average, which is in the normal range. The balance between buying and selling volume (0.82 ratio) is neutral — neither side is clearly dominating.
Over the past 2721 weeks of data, CPB has crossed below its 200-week moving average 35 times. On average, these episodes lasted 21 weeks. Historically, investors who bought CPB at the start of these episodes saw an average one-year return of +7.3%.
With a market cap of $6.3 billion, CPB is a mid-cap stock. The company generates a free cash flow yield of 13.7%, which is notably high. Return on equity stands at 13.9%. The stock trades at 1.6x book value.
Over the past 33.2 years, a hypothetical investment of $100 in CPB would have grown to $269, compared to $2683 for the S&P 500. CPB has returned 3.0% annualized vs 10.4% for the index, underperforming the broader market over this period.
Free cash flow has been declining at a -9.1% compound annual rate. A deteriorating cash flow trend warrants extra scrutiny — the stock may be cheap for a reason.
Business Health
Annual financials — how the underlying business has performed over the past several years.
Cash Flow Free cash flow & net income ($M)
Revenue Annual revenue ($M) — business growth proxy
Total Debt Balance sheet debt ($M)
ROIC Return on invested capital (%)
FCF Yield Free cash flow / market cap (%) — Yartseva signal
Gross Margin Pricing power & competitive moat (%)
Shares Outstanding Buybacks vs dilution (millions)
Growth of $100: CPB vs S&P 500
Monthly data normalized to $100 at start. Vertical dashed lines mark 200-week MA touches.
What Happens After CPB Crosses Below the Line?
Across 21 historical episodes, buying CPB when it crossed below its 200-week moving average produced an average return of -4.6% after 12 months (median -4.0%), compared to +7.8% for the S&P 500 over the same periods. 43% of those episodes were profitable after one year. After 24 months, the average return was +5.1% vs +16.4% for the index.
Each line shows $100 invested at the moment CPB crossed below its 200-week MA. Bold blue = stock average. Gray dashed = S&P 500 average over same periods.
Historical Touches
CPB has crossed below its 200-week MA 35 times with an average 1-year return of +7.3% after recovery.
| Crossed Below | Recovered | Weeks | Max Depth | 1-Year Return | Return Since Touch |
|---|---|---|---|---|---|
| May 1974 | Jan 1975 | 35 | 26.3% | -3.1% | +3211.6% |
| Feb 1975 | Feb 1975 | 1 | 0.7% | +13.2% | +3375.8% |
| Mar 1975 | May 1975 | 6 | 5.3% | +14.0% | +3464.2% |
| Sep 1975 | Oct 1975 | 6 | 6.5% | +7.9% | +3390.2% |
| May 1976 | May 1976 | 1 | 3.4% | +27.1% | +3404.8% |
| May 1976 | Jun 1976 | 4 | 0.7% | +23.1% | +3305.5% |
| Jan 1978 | Feb 1978 | 7 | 3.3% | +8.6% | +3198.6% |
| Mar 1978 | Apr 1978 | 5 | 4.6% | +1.9% | +3110.5% |
| Oct 1978 | Oct 1978 | 1 | 0.2% | -8.8% | +2992.5% |
| Nov 1978 | Jan 1979 | 8 | 6.6% | -14.8% | +3015.4% |
| Feb 1979 | Jan 1982 | 152 | 23.1% | -11.6% | +3050.4% |
| Feb 1982 | Feb 1982 | 1 | 1.3% | +48.0% | +3291.7% |
| Mar 1982 | Mar 1982 | 1 | 1.7% | +47.0% | +3305.5% |
| Jul 1988 | Jul 1988 | 3 | 1.3% | +115.8% | +895.2% |
| Jun 1994 | Jul 1994 | 4 | 4.9% | +45.8% | +210.4% |
| Apr 1999 | Apr 1999 | 1 | 2.6% | -27.3% | +17.6% |
| May 1999 | May 1999 | 1 | 0.7% | -28.2% | +14.2% |
| Sep 1999 | Oct 1999 | 7 | 9.1% | -33.4% | +12.1% |
| Dec 1999 | Sep 2003 | 196 | 40.7% | -19.9% | +11.1% |
| Nov 2003 | Nov 2003 | 1 | 1.1% | +11.2% | +62.9% |
| Jan 2008 | Feb 2008 | 3 | 1.2% | -0.3% | +19.4% |
| Mar 2008 | Mar 2008 | 1 | 0.0% | -13.6% | +18.0% |
| Jun 2008 | Jun 2008 | 1 | 0.0% | -5.4% | +15.1% |
| Nov 2008 | Nov 2009 | 50 | 23.7% | +13.5% | +14.1% |
| Feb 2010 | Feb 2010 | 1 | 0.3% | +9.4% | +8.0% |
| Aug 2011 | Sep 2011 | 7 | 4.7% | +12.4% | +8.8% |
| Aug 2017 | Sep 2019 | 106 | 32.1% | -10.3% | -37.9% |
| Mar 2020 | Mar 2020 | 1 | 0.9% | +18.6% | -41.3% |
| Aug 2021 | Aug 2021 | 1 | 1.1% | +26.6% | -40.1% |
| Sep 2021 | Dec 2021 | 10 | 3.7% | +17.3% | -40.3% |
| Jul 2023 | Jan 2024 | 25 | 12.8% | +12.5% | -48.4% |
| Feb 2024 | Apr 2024 | 10 | 6.7% | -7.6% | -45.5% |
| Jun 2024 | Jun 2024 | 2 | 2.6% | -16.7% | -47.0% |
| Nov 2024 | Nov 2024 | 1 | 1.7% | -24.2% | -48.2% |
| Dec 2024 | Ongoing | 68+ | 46.4% | Ongoing | -47.7% |
| Average | 21 | — | +7.3% | — |
Frequently Asked Questions
Is CPB below its 200-week moving average?
Yes. As of 2026-03-20, Campbell Soup Company (CPB) is trading 46.4% below its 200-week moving average of $39.30. The current price is $21.07.
What is CPB's 200-week moving average price?
Campbell Soup Company's 200-week moving average is $39.30 as of 2026-03-20. This is the average weekly closing price over roughly the last 4 years, and it acts as a long-term trend line. When a stock drops below this level, it can signal that the price has fallen far enough from the long-term trend to attract value-oriented investors.
What happens when CPB drops below its 200-week moving average?
CPB has crossed below its 200-week moving average 35 times in our data. On average, buying at that moment produced a one-year return of +7.3%. These dips have historically been decent entry points. These episodes lasted 21 weeks on average.
Is CPB a good value right now?
Here's what our data says about CPB as of 2026-03-20: The stock is below its 200-week moving average, which is the starting point for our analysis. The 14-week RSI is 25 (oversold). Free cash flow yield is 13.7%. Return on equity is 13.9%. Price-to-book is 1.6x. This is not a buy or sell recommendation — always do your own research.
How does CPB compare to the S&P 500?
Over the past 33.2 years, $100 invested in CPB would have grown to $269, compared to $2683 for the S&P 500. That's 3.0% annualized vs 10.4% for the index. CPB has underperformed the broader market over this period.
Does CPB pay a dividend?
Yes. Campbell Soup Company currently pays a dividend yield of 740.00%.
Not financial advice. This is an educational tool. Past performance does not guarantee future results. Do your own research before making investment decisions.
Data as of week of 2026-03-20